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20 November, 2008
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Sections » Category Features » Dairy
  • Not child's play
    Although yoghurt and pot desserts continues to be a robust category, there has been a "shakeout" of brands as consumers navigate a confusing array in-store. David Castle reports
    Published:  23 April, 2008

    The yoghurts sector is a classic example of a category that is right on the button in terms of consumer trends. Whether it's health, convenience, indulgence or snacking, there is a product to fit every occasion.

  • Great white hope
    The UK's biggest retailer has offered beleaguered dairy farmers a lifeline, but other branded areas of the market are thriving unaided. David Castle reports on how areas such as healthier yoghurts and milk - a consumer benchmark for store quality - are prospering
    Published:  01 July, 2007

    As part of its recent £25m investment in the UK dairy industry, Tesco launched its 'localchoice' milk in stores across England and Wales. In partnership with the Dairy Farmers of Britain, Tesco is offering shoppers milk sourced from farms in or near to their county.

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